Fashion is my passion and styling is my calling.
Speaking candidly, Amalia will tell you, while she never quite knew fashion and styling would be her life’s passion, it was woven into every facet of her life as a young child, growing up in one of Canada’s biggest fashion metropolises. Her journey to “fashiondom” began as a tween in Montreal. It was then that Amalia, one of two children of Italian immigrants, gathered all the neighbourhood kids each summer, their latest clothing buys in hand, to organize a fashion show with pencil cases as purses – each made of scraps of fabric left behind from her grandfather’s upholstery projects.
She credits much of this early inspiration to her family. Amalia’s mother made many of her clothes but would allow her to pick the fabric and pattern, fashioning some of the most cool and creative pieces for her time. Fast forward 30 years later, that passion has come full circle.
Today, after having worked in the fashion industry for more than a decade, Amalia will tell you that finding your style is the small shift that can make a big impact in your life and the simplest way to boost every woman and man’s confidence. After all, everyone needs to step out of the house each day, so why not step out in style.
“Clothes are an extension of your personality,” Amalia explains. “If you show off your personality with your clothes, you’ll look good, like the best version of yourself, and when you look good, you feel good and and when you feel good, life’s every day challenges feel a little bit easier. Bottom line, I don’t want anyone to be intimidated by clothing,” she continues. “There is something for everybody and every body and everyone deserves to feel good in their clothes and in their skin, every single day. My job is to give them the tools to exude that confidence.”
Enter styling for the everyday woman and man. From her a la mode upbringing to her life changing fashion experience in Italy and her years of editorial styling right here in Toronto, Amalia came to understand that fashion is her passion and personal styling her calling.